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Apple Unveils iPad Mini

By JESSICA E. LESSIN And IAN SHERR

Getty Images

The new iPad Mini

Apple Inc. executives Tuesday unveiled a smaller iPad tablet as well as updates to the company's Macintosh computers and larger iPad, as the technology giant seeks to prove it is still ahead of the curve.

Executives took the stage to introduce the iPad mini, a tablet with a 7.9-inch screen that weights half as much as the larger iPad, which it resembles. The iPad mini has two cameras, a dual-core A5 processor and 10-hour battery life. It comes in both Wi-Fi only versions and models with LTE wireless connectivity.

Apple said pricing for the iPad mini would start at $329 for a version with 16GB of memory and Wi-Fi only wireless, which would price it above some rival tablets of similar size. It will be available starting Nov. 2.

Photos: Apple's New Products

Bloomberg News

Apple CEO Tim Cook discussed the smaller iPad.

They also showed a new version of the larger iPad, with a 9.7 inch screen, with hardware improvements but the same prices as their predecessors.

The executive began their presentation in San Jose, Calif., by showing a thinner iMac desktop computer, a new 13-inch MacBook Pro laptop, and an updated Mac Mini, a small computer that costs $599 but doesn't include a screen.

The iPad mini would compete squarely with devices like Amazon.com Inc.'s Kindle Fire and Google Inc.'s Nexus 7, already on the market. These and other roughly seven-inch devices from Samsung Electronics Co. and others will account for about a fifth of the tablet market this year, according to Piper Jaffray.

But the growing number of smaller tablets and the marketing muscle tech giants are putting behind them puts Apple in a defensive position. Some investors are wondering whether Apple is losing some of its edge as a trendsetter.

"The single biggest concern I hear is Apple has perhaps lost a step on the innovation front," said Will Power, senior analyst with Robert W. Baird & Co. "That is the secret sauce at Apple, and if they don't stir that, that is going to create problems.

An Apple spokeswoman declined to comment on the competition.

Developers, designers and analysts say Apple has plenty of room to wow. Mark Rolston, chief creative officer for San Francisco-based design firm Frog Design Inc., said the first round of seven-inch tablets are "pretty chunky" and focused on undercutting the iPad on price.

The Kindle Fire starts at $159, and the iPad's latest model starts at $499.

Mr. Rolston said he doesn't "think people will be that impressed" with the hardware of the new device. But he believes the device will sell due to Apple's focus on software and functionality and marketing.

"No one has really put a story behind it," he said. "They took the phone and made it bigger or the tablet and made it smaller and neither is really the right idea."

Frog doesn't currently do business with Apple but helped design early Apple computers in the 1980s.

Neither Amazon nor Google discloses tablet sales figures. An Amazon spokesman said that the $199 Kindle Fire HD has been the best-selling product on Amazon since its launch this fall. A spokeswoman for Google declined to comment.

The new Apple tablet's biggest competition could be the larger Apple iPad. The device, which has a screen length of 9.7 inches, has more than withstood the competition.

Apple's share of world-wide tablet shipments grew to 68% in the second quarter up from 63% in the first, according to IDC. Amazon's share rose to 5% from 3.9%.

Simon Khalaf, CEO of mobile analytics firm Flurry, said a smaller iPad will be used for many of the same things as the larger iPad, like gaming, reading and watching video. He said a smaller tablet could also appeal to schools and teachers, although the education industry is trickier because it is regulated.

Apple investors will be watching closely for the potential of a new device to goose sales. But they will also be dissecting what it shows about how the company is innovating. Reviewers and consumers have praised the iPhone 5 for its performance and its sleeker shape. But some reviewers, consumers and investors say that there is little overwhelmingly different about the device. Apple has said the device, which went on sale in September, saw record initial sales.

The fact that consumers held out for the new iPhone 5 led to a rare earnings miss last quarter. Apple will issue results for the period ended in September on Thursday. The quarter is expected to include about a week of iPhone 5 sales.

Source: http://feeds.wsjonline.com/~r/wsj/xml/rss/3_7013/~3/hwyIABQPYvU/SB10001424052970204425904578074681343454060.html

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Review: Mighty iPad Mini looks like a holiday hit

SAN JOSE, Calif. (AP) ? Apple's iPad Mini will bring a lot more excitement and a little more confusion to the holiday shopping season.

It only takes a few minutes playing with the iPad Mini to realize the scaled-down tablet computer will be a sure-fire hit with longtime Apple disciples and potential converts who've been looking for a more affordable entree into the mobile computing market.

With a 7.9-inch screen, the iPad Mini is perfectly sized to be stuffed in Christmas stockings. Recipients who will discover the pleasure and convenience of being able to take pictures, surf the Web, watch video, read books and listen to music on an exquisitely designed device that's pancake thin.

As enticing as that all sounds, the iPad Mini also causes a dilemma, albeit a pleasant one.

The new option will make it even more difficult for holiday shoppers to figure out which mobile device to buy for their loved ones ?or for themselves.

I felt the pangs of indecision within a few minutes of picking up the iPad Mini for the first time.

As the company usually does at its product unveilings, Apple Inc. only provided reporters with limited, strictly supervised access to the iPad Mini on Tuesday. That meant I could only experiment with it for about 15 minutes, but as an experienced user of the iPad 2, I could quickly see that the smaller tablet does just about everything its bigger brethren does.

Even though the Mini's screen is 1.8 inches smaller than the standard iPad, the movie "The Avengers" looked lush, even in a side-by-side comparison with the larger tablet. When I pulled up the latest issue of the New Yorker, I didn't have to strain to see the text or pictures on the smaller screen. A quick check of other websites verified that the Mini's screen isn't so tiny that it's going to cause a lot of squinting. After I took a very crisp picture of another reporter testing out a Mini, I decided to email it to her to test how easy it was to use the keyboard on the smaller screen. No problem there. Best of all, the iPad Mini can be held in one hand and is about half the weight of the larger iPad.

The Mini worked so much like my standard iPad that it immediately caused me to have second thoughts about a decision I thought I had already made. I like my iPad 2 a lot, but it's just too big to carry with me wherever I am. But there have been times I really wish I had it with me, like when I spot something that would make a great picture or when I've needed to check something on the Web. For various reasons, I didn't want a smartphone that would require a data plan, so I had my mind set on buying the latest iPod Touch, which has an iPhone-size screen and superb camera.

Now, the iPad Mini has me vacillating. Apple isn't making it easier with its pricing strategy. The latest iPod Touch with 32 gigabytes sells for $299. An iPad Mini with 16 gigabytes of storage sells for $329. I'm tempted.

Like others who will no doubt be weighing the same decision, I'll have to make up my mind. Do I want something that can fit in my one of pant pockets like the Touch? For starters, it comes in more colors than the black-or-white Mini and offers more storage capacity for a cheaper price.

Or do I want to pay a little more for another tablet computer that can slip into a coat pocket and offer a richer experience with a screen nearly two times larger than the new Touch?

The iPad Mini is so mighty that I can't believe the iPad 2 will be on the market too much longer. The iPad 2's $399 price now looks like too much, given that the iPad Mini can do just about everything it does on a slightly smaller screen. The iPad 2 still may have some appeal for people who want a larger tablet at a lower price the newest iPads, but I can't see too many consumers buying Apple's second-generation tablet now that the Mini is available.

Consumers who aren't set on buying one of Apple's devices will have even more choices to make. The iPad Mini is clearly aimed at siphoning sales away from the Nexus 7 tablet that Google Inc. began selling four months ago and the longer-established Kindle Fire from Amazon.com Inc. Figuring out which one is best-suited for you (or that special someone on your shopping list) will likely come down to weighing price against performance.

Amazon is sells a Kindle Fire HD with 16 gigabytes of storage and 7-inch screen for $199 and a similarly sized Nexus 7 goes for $249. That means an iPad Mini will cost $80 to $130 more, a price that Apple believes is justified because it boasts more features, such as front and back cameras. The Mini's reliance on aluminum instead of plastic for its exterior also makes it look more stylish and more enjoyable to hold.

If the speculation on technology blogs pans out, Google might make things even more interesting ? and dizzying for holiday shoppers ? by introducing a $99 version of the Nexus 7 in the coming weeks.

Source: http://news.yahoo.com/review-mighty-ipad-mini-looks-holiday-hit-040919905--finance.html

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'Iron Man 3' Trailer: Why Tony Stark Is His Own Worst Enemy

Tony goes emo and Mandarin makes his move in MTV News' five key scenes from the sneak peek.
By Josh Wigler

Sir Ben Kingsley as Mandarin in the "Iron Man 3" trailer
Photo: Walt Disney Pictures

Source: http://www.mtv.com/news/articles/1696082/iron-man-3-trailer-key-scenes-mandarin.jhtml

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Arrington (Also MG) Returns

After over a year away, Michael Arrington will be writing again for TechCrunch as a regular weekly columnist, joining his fellow Crunchfund partner MG Siegler, who will now have an expanded role. Mike is one of the most well-known, influential technology reporters writing today.? He's one of the few tech writers that can break big stories and write thought pieces that help shape the culture of Silicon Valley. His influence on tech is unquestionable and his sheer output and contribution to the real time analysis and breaking news is something AOL is proud to have back.? Arrington is the all time leader (by far) on the TechMeme leaderboard,?His role on stage at TechCrunch events is equally influential, to the point of moving financial markets.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/lmIaJDKYKb0/

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Tips For Rewarding PPC Campaigns

If you are looking for a powerful medium of advertising to maximize returns on investment (ROI) and generate immediate cash flow, pay-per-click (PPC) campaigns is one of the best online marketing tools for you. By creating the right PPC campaign, it is easy for businesses to get a distinctive edge over competition while increasing customer base and creating long-term business relationships by offering personalized services and by catering to needs of the existing and potential customers. Such a campaign can be launched in a matter of days or even hours and this campaign can be optimized for driving pre-qualified visitors to your website.

By running a pay per click or PPC campaign, you can be assured of instant traffic to the website of your business. The best part is that you are almost guaranteed of a top position if you are ready to outbid the competitors. If that was not all, traffic with PPC campaigns is generally more targeted compared to organic search tools as you would have the control over keywords that they are found under. Furthermore, PPC advertising helps in having a complete control over how much you are willing to pay for website traffic as you are free to make bids based on the objectives and the associated advertising budget. In addition to these benefits, these marketing campaigns are extremely useful in tracking the success of keywords and phrases and find out which advertisements bring the most traffic and which advertisements need a change or should be eliminated from the advertising strategy.

One of the other advantages associated with this form of marketing is that your business gets instant and nearly permanent recognition and credibility on the internet as PPC advertisements are facilitated by Google and Yahoo!, along with their network partners.

If you are new to the world of pay per click, it is highly recommended that you select a reputed and successful search engine marketing company that has vast experience and has facts and statistics to support claims made by it. This is very important as you can find thousands of companies that claim to be the experts with PPC campaigns but fail to deliver results in line with the expectations. By following a careful approach, you can have the complete peace of mind as an industry expert has the knowledge and resources to get more clicks for the advertising dollars and deliver the highest quality traffic and improving the conversion of ad-clicking audience to web visitors, and site visitors into paying customers.

Author's Bio:?

SEO Services Australia is a Search Engine Optimisation and search engine marketing company that offers affordable SEO services, Pay Per Click Advertising, Online Marketing Services Sydney. We analyse the competitive market and secure our position as a reputable SEO company.

Source: http://www.selfgrowth.com/articles/tips-for-rewarding-ppc-campaigns

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Camping at Fort Wilderness Resort and ... - Tropic Home and Family

Fort Wilderness Resort and Campground at Walt Disney World

Twice recently, my family got a chance to camp at Fort Wilderness Resort and Campground at Walt Disney World. One time, we tent camped, and another time we stayed in our trailer. Both times were really fun, and we can?t wait to go back!

Pioneer Hall

Campsites

The great thing about Fort Wilderness is that all the campers here ? from Scouts in group campsites to retirees in luxury motorcoaches ? have a little spot of Disney to call their own. Even people who stay in the cabins seem to enjoy the rustic, laid-back atmosphere of Fort Wilderness. The cabins look nice and have everything you need including an outfitted kitchen ? but I won?t be talking about the cabins in this post.

Campsites are grouped in loops across the mile-long resort. Tent and pop-up campers have their own areas, which are less expensive than the rest of the sites ? Full Hook-Up, Premium (which includes a cable TV hookup) and Preferred (which gives you a cable hookup, the option of high-speed Internet access, and I suspect convenient locations in the resort). I?ve seen tent campers in the Premium sites, though, so tent campers aren?t limited to just tent sites. If you have a trailer or coach, its size may determine which type of site can accommodate you. Each type of site has a different price range, with Preferred being the most expensive.

As you look around Fort Wilderness, you?ll see all kinds of tents, trailers and coaches. You?ll even see some campsites tricked out with decorations.

Some campers at Fort Wilderness really love to decorate their campsites!

I?d heard that around holidays, some campers do up their campsites in style with lots of seasonal decorations. Boy, it?s the truth!

Halloween decorations at the campsite of one Fort Wilderness camper

No matter which kind of campsite, campers enjoy the rustic, laid-back atmosphere.

The Fort Wilderness grounds are true to its pioneer style

Things to Do

Fort Wilderness is a place that?s a destination itself. On one of our recent trips, our family didn?t even go into a park because we wanted to spend all our time in Fort Wilderness.

We checked out the Meadow Swimmin? Pool.

The Meadow Pool features a down-home waterslide

The Meadow Pool has a fun water playground for little kids

There?s another, smaller pool area between Loops 2500 and 2700.

Kids love the Chip ?n? Dale Campfire Sing-a-long, followed by an outdoor movie on a large screen (ask about the schedule at check-in), that takes place every night.

Chip and Dale Campfire Sing-a-Long at Fort Wilderness

Chip and Dale make their way through the audience afterward, and if you want a quick picture with them, be sure to sit on the wooden benches and not the bleachers in the back, where the chipmunks might not have time to visit.

Bring your own marshmallows to roast like we do (to avoid artificial food dyes and corn), or buy a marshmallow-roasting kit and other snacks at the chuck wagon concession at the event.

Kids also like the pony rides!

Kids can have fun during a pony ride at Tri-Circle-D Ranch and Farm

There are height and weight limits, but older children and adults can saddle up horses for a guided trail ride through Fort Wilderness. There are also two hayrides and private carriage rides every night. (There?s a Segway tour too, if you?re not a horsey type.)

You can rent a canoe or kayak at the Bike Barn (which also rents out bicycles), near Meadow Swimmin? Pool, and explore Fort Wilderness by water.

Paddle a canoe at Fort Wilderness

The marina is where you rent power boats and explore Bay Lake. At night, campers line up here on the beach and docks for the Electric Water Pageant. It?s a light-animation boat parade set to music and can be seen at all resorts around Bay Lake. It reaches Fort Wilderness around 9:45 pm. The marina is also the place to catch a ferry to the Magic Kingdom, Contemporary Resort or Wilderness Lodge (where there are even more fun things to do).

Food

When it comes to eating, Fort Wilderness does have options. If you don?t want to prepare your own meals, you can eat at Trail?s End Restaurant or Crockett?s Tavern. The Meadow Swimmin? Pool has a snack bar. There?s also the special Mickey?s Backyard BBQ, an outdoor picnic, for character dining. Hope we can go to that someday!

Trail's End Restaurant has a walk-up area where you can get items to go

Shopping

If you run out of something, need a snack or want to shop for souvenirs, Fort Wilderness has two stores: Settlement Trading Post (near the marina) and Meadow Outpost (near the pool).

The Meadow Trading Post near the pool sells camping necessities, toiletries, snacks and Disney souvenirs

The Atmosphere

I?ve stayed at several Disney World resorts. They all have nice features. Fort Wilderness is a place where it almost seems like a party, though. Maybe people are friendlier when they?re camping, or maybe it?s just the fact you tend to see people more (and more often) at the resort. And I kind of get the impression that some campers come back again and again ? almost like they live there! When you?re going in and out of a tent or trailer, too, you start to recognize the faces of your neighbors. You don?t usually get that at the hotels.

Fort Wilderness is really spread out, but there?s no driving your vehicle from one place to the next. Buses run regular routes through the campground, but a lot of people get around the resort on bike or by golf cart. You can rent both bikes and carts at the resort. Or if your campsite is in a good location, you can walk to the pool, marina or bus transportation to the parks.

Another perk: wildlife! My family is always happy to spot wildlife at Disney World ? from the ducks in the Magic Kingdom to the rabbits at Epcot to the deer at the Wilderness Lodge Resort ? and Fort Wilderness has its share of all these creatures and more.

We spotted three black racer snakes before noon. Just saying.

Now that we have a trailer, our family will probably be going to Fort Wilderness more often. And I think it will add to the Disney memories our kids will make.

A Fort Wilderness pioneer might say the resort is downright purdy as a picture

Source: http://tropichomeandfamily.com/2012/10/camping-at-fort-wilderness-resort-and-campground.html

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