The company is reportedly in talks with the music labels to license music for such a service.
The new radio service would work across all Apple devices and possibly Microsoft PCs.
But it would not work on Google-powered Android phones.
Apple has explored launching Spotify-like services before. But this time, apparently, the talks are more serious.
Pandora itself, meanwhile, is valued at just over $2 billion, a tiny fraction of Apple's colossal market value.
If Apple is really serious about launching a Pandora killer, therefore, maybe it should just buy Pandora.
Source: http://www.businessinsider.com/apple-wants-to-launch-a-pandora-killer-2012-9
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